Leading the switch. Building North America’s largest smoke-free specialty retailer.
Delota Corp. (CSE: NIC) is consolidating specialty retail for Alternative Nicotine Delivery Systems (ANDS). ANDS are the vapes, heated tobacco, nicotine pouches and other smoke-free products that adult smokers are switching to.
Adults make that switch in specialty retail, where they get education, trial and guidance. Yet the channel is highly fragmented, made up mostly of single-store and small regional operators. No independent specialty ANDS retailer operates at scale across North America.
Delota is building that retailer. Our foundation is 180 Smoke Vape Store, Canada’s largest specialty vape omnichannel retailer, and our strategy is to bring profitable regional operators in Canada and the United States onto the same proven platform.
Our Foundation: 180 Smoke Vape Store
For more than a decade, 180 Smoke has been a trusted destination for adults moving away from cigarettes. It combines a Canada-wide e-commerce platform at 180smoke.ca with 32 retail locations in high-traffic Ontario street and mall sites. It serves more than 350,000 registered customers, and e-commerce is now its largest and most profitable channel.
180 Smoke is built on an education-first sales approach, a carefully curated assortment and a consistent experience online and in store. Leading nicotine and vape brands partner with 180 Smoke on merchandising, activations and data programs. That makes its stores a trusted place for adults to learn about and try smoke-free products.
The 180 Smoke Playbook
The capabilities that built 180 Smoke are the platform every future acquisition plugs into.
Omnichannel retail
E-commerce and stores work as one, so customers shop online, in store, or both.
Brand partnerships
Merchandising, activations and data programs with leading nicotine and vape brands.
Customer data and loyalty
350,000+ registered customers, a unified loyalty program and targeted CRM.
Shared services
Centralized HR, marketing, finance and ERP, built for fast integration.
Compliance expertise
Adult-only, age-restricted retail in a highly regulated category.
Every business we add runs on the same playbook, driving revenue and profitability after it joins the platform.
Company
7941 Jane Street, Unit 2, Concord, ON, L4K 2M7